Posted 22/02/2010
Soren and I spent a day out at Triptych, a new residential tower beside the Arts Centre, art directing a campaign shoot last week. Fraser Marsden from (Earl Carter Studio) and a tight but talented crew for styling, hair and makeup, helped us bring together some stunning shots in and around the construction site.
A bit of post, a bespoke type treatment and some layout work later, the shots will be appearing in press across Melbourne in the coming weeks and months. We will also be getting onto some print and web design to round out the 2010 marketing package for our good friend Beatrice at Stable Properties.
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Posted 15/02/2010
Nice new signage and wayfinding book out by Sandu Publishing featuring a couple of our recent work, the Balencea and Fairfax and projects.
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Posted 05/02/2010
Driving past the decommissioned Southern Star Observation Wheel a few months ago I got to wondering what else could become of this forlorn looking broken icon….
Having been to a few future visioning workshops in the past that produced policy based strategies, I thought bugger it we should put some clever minds together and visualize our own proposition for Melbourne’s conceptually flawed Southern Star Big Wheel.
So together with the brilliant photographer Peter Bennetts and the super talented Fooch from Squint Opera we came up with the following reuse strategy; a greek windmill inspired sci-fi future with a ‘wind driven, solar sail energy collecting wheel, as a hub for a new fleet of flying steam powered trams’ to alleviate congestion in a newly greened Melbourne. Click on the images to view the full scale versions.
Although maybe not obvious, there are some serious ideas and questions amongst the madness.. How to efficiently adapt, reuse and re-function outdated infrastructure as we move to a more sustainable future. Anyway, the devil is in the detail, so click on the images and zoom around, fun food for thought….
Posted 01/02/2010
Check the blog site out, very nice humour - http://unhappyhipsters.com/
“There are some things that can’t be learned from a book”…
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